I like saying that SEO is not a rocket science and anyone can understand and implement the most essential fundamentals of it. Yet, with search engines becoming more and more demanding, we see biggest brands win time again. And thisaaa

Google SEO has changed dramatically over the years. We started by adding keywords to meta tags two short decades ago, and today SEO looks nothing like that. Knowledge Graph and knowledge graph optimization has taken a central role in theaaa

Social selling is a new way of selling which we have all been excited to watch making its way into digital marketing world. It is quite awesome that these days everyone is not only a public voice but also aaaa

There may be various goals behind a content marketing strategy, and almost always one of them is link building. And the reason is quite obvious: People prefer to link to useful content. It is hard to attract natural links toaaa

Knowing your audience is key to your digital success. By understanding your target reader and customer, you are able to speak directly to their needs, questions and struggles. How to get to know your audiences? Let’s discuss! ***Add #VCBuzz chatsaaa

There’s one thing blogging has taught many of us: We keep producing new and new content without ever looking back. But what about old content? Is it performing as well as we hoped it would? Are there ways to improveaaa

Google My Business is a must-use tool for any local business. Yet, with so many changes and updates to the platform, it is easy to get lost. Let’s discuss Google My Business platform and how to best utilize it inaaa

Inbound marketing is not a new term. It’s been around for years, yet most businesses have hard time understanding what it is and how to embrace it. What is inbound marketing and how can it help a business to buildaaa

SEO has changed a lot over the years. Google has become much smarter at catching manipulations and telling real signals from fake ones. Google has gone a long way from matching keywords to indexed pages to a powerful answer engineaaa

Writing is one of those industries which was dramatically changed thanks to the Internet. If in pre-Internet era writers were struggling to become known, these days everyone has a voice. One of the best ways for a writer to buildaaa

Organic search is becoming more and more competitive, yet there are still opportunities to generate steady traffic from Google search. Whether you are managing a startup or an established business, you can build organic search visibility through a well-planned long-tailaaa

Usability has always been marketing unloved child. Clients don’t want to pay for usability analysis and optimizations, and marketing agencies don’t feel it is important enough to include it into the plan. Yet, usability is fundamental to online visibility andaaa

Figuring out Google’s ranking algorithm has always been a next-to-impossible task, and it has become more challenging over the years, as Google has been adding personalization and machine learning to its search algorithm. Yet without analyzing your organic competitors andaaa

Social media has changed the marketing landscape by opening new ways for businesses to find and interact with their audience. The concept of social selling is not new but it is also one of the fastest-developing marketing channels out there.aaa