Knowing your audience is key to your digital success. By understanding your target reader and customer, you are able to speak directly to their needs, questions and struggles. How to get to know your audiences? Let’s discuss! ***Add #VCBuzz chatsaaa
There’s one thing blogging has taught many of us: We keep producing new and new content without ever looking back. But what about old content? Is it performing as well as we hoped it would? Are there ways to improveaaa
Google My Business is a must-use tool for any local business. Yet, with so many changes and updates to the platform, it is easy to get lost. Let’s discuss Google My Business platform and how to best utilize it inaaa
Inbound marketing is not a new term. It’s been around for years, yet most businesses have hard time understanding what it is and how to embrace it. What is inbound marketing and how can it help a business to buildaaa
SEO has changed a lot over the years. Google has become much smarter at catching manipulations and telling real signals from fake ones. Google has gone a long way from matching keywords to indexed pages to a powerful answer engineaaa
Writing is one of those industries which was dramatically changed thanks to the Internet. If in pre-Internet era writers were struggling to become known, these days everyone has a voice. One of the best ways for a writer to buildaaa
Organic search is becoming more and more competitive, yet there are still opportunities to generate steady traffic from Google search. Whether you are managing a startup or an established business, you can build organic search visibility through a well-planned long-tailaaa
Usability has always been marketing unloved child. Clients don’t want to pay for usability analysis and optimizations, and marketing agencies don’t feel it is important enough to include it into the plan. Yet, usability is fundamental to online visibility andaaa
Figuring out Google’s ranking algorithm has always been a next-to-impossible task, and it has become more challenging over the years, as Google has been adding personalization and machine learning to its search algorithm. Yet without analyzing your organic competitors andaaa
Social media has changed the marketing landscape by opening new ways for businesses to find and interact with their audience. The concept of social selling is not new but it is also one of the fastest-developing marketing channels out there.aaa
Local marketing is a huge small business driver: It helps any local business get discovered and build customer base. But for multi-location businesses, it can also be very challenging as there are more questions than answers. How to scale localaaa
The Internet has opened up lots of opportunities for new businesses and innovated startups. It also has made many niches over-saturated and too competitive. How to promote your new product in a highly competitive niche? Let’s discuss! ***Add #VCBuzz chatsaaa
Linkedin marketing requires a lot of work but there are behind-the-scenes tricks that may make your job easier. One thing that always helps is creating creative visual content to boost your Linkedin engagement. Here are a few tips! ***Add #VCBuzzaaa
Is your website serving its purpose? Actually, do you even know that purpose? How clearly is every page of your website set up? Is it easy to understand what you want your users to do once they land there? Thoseaaa