Knowing your audience has obvious benefits: You get an idea of who your target customer is and how to best serve their needs. This results in a better product, better on-site US, and better content. So why do so manyaaa

I don’t know about you but personally I am getting tired of this year. The good news is, we are approaching the New Year! This is a good time that we start preparing for making a fresh start and revampaaa

We know that most redesigns are usually the worst SEO nightmare and the ideal scenario is when there’s always an SEO overseeing the process. More often than not, this is not the case though. In most cases, SEOs are presentedaaa

Interviewing is one of the most effective content marketing tactics that can accomplish many goals – from influencer engagement to building trust signals. But too many bloggers and journalists are doing it – so how can you become a goodaaa

What people are searching for your brand online, you should always be ranking #1, right? It is no brainer but in reality it is tougher than it sounds. When it comes to branded search, there are basically two problems businessesaaa

Content marketing is extremely diverse: There are lots of tactics, tools and tricks, and there is not a single thing that would work for just about anyone. You have to develop your own process and style, and today’s lesson mayaaa

Despite popular belief, search engine optimization is not just about adding keywords and building links. It is mostly about making your site easy to understand to a machine, i.e. a search crawler. The better you are at translating your siteaaa

As Google’s algorithm is becoming smarter and search engine result pages are getting richer and more complicated, monitoring your Google’s positions is now a much more challenging task than just a few years ago. Finding a solid rank monitoring solutionaaa

Content marketing caters to such a multitude of channels that it is next-to-impossible to keep up. Or is it? In fact, you can keep all your marketing channels active by using a content repurposing tactic. Let’s learn more! ***Add #VCBuzzaaa

Competitive analysis is something just about any SEO strategy should include. It is not so much about simulating whatever your – possibly more successful – competitors are doing. It is about knowing your niche, understanding your audience and broadening youraaa

SEO is an interesting and exciting field: There’s something for everyone there. Whether you love technical stuff or prefer a creative job, there’s a place for you in the SEO field. But how easy is it to build a successfulaaa

Just a few short years ago SEO process in general and ranking monitoring in particular was much easier. If we saw a ranking drop, all we needed to do is to make sure there was no Penguin/Panda update that weekaaa

A drop in rankings is always every website owner’s nightmare. But what if I tell you most of those are fixable, provided we know the cause. So the first step is to… breathe. Then go on and figure out whyaaa

SEO includes a lot of tasks but the first one is usually an SEO audit. Whether you have acquired a new site or have had yours for a while, a good SEO audit may help you achieve higher visibility goalsaaa