If there’s one field that has changed beyond recognition due to the Internet and social media, it’s PR. The world wide web has opened up so many outreach opportunities, it seems like your creativity and imagination are your only limits.aaa
Managing a business performance is one of the most difficult tasks any business owner faces. How to effectively measure your company’s performance and evaluate its growth? How to identify if anything needs fixing or improving? Let’s discuss! ***Add #VCBuzz chatsaaa
Digital marketing has been isolated for too many years now. But it no longer works. Digital marketing needs to be integrated into everything a company is doing. Here’s how. ***Add #VCBuzz chats to your calendar here. ***Please sign in hereaaa
Digital content marketing has been changing a lot over the years. It started as a way to trick search engines into thinking a page is relevant to a search query. Content marketing has slowly evolved into a way to positionaaa
When we talk about B2B marketing, we usually think of “outbound” tactics, i.e. salespeople hunting for potential leads and reaching out to them. But there’s another powerful way to generate leads and scale lead generation: organic approach. What is organicaaa
PPC (Pay-per-click) is a great way to quickly generate clicks, leads and customers. However, despite popular belief, PPC is not just about blatantly paying for ads. In many ways, PPC is art where you should keep an eye on bestaaa
Google My Business offers a few opportunities for business to add unique content about their business. These include “About your business” area, posts, Q&A and more. How to use these content opportunities correctly and which ones should be prioritized? Let’saaa
Google My Business is one of the most powerful marketing channels out there. But do you know how to use the platform to its full potential? Is there a way to get leads from Google My Business, and scale? Let’saaa
Search engine optimization is key to digital visibility in just about any niche. Yet, all niches are not created equal: What works in some industries don’t make sense in other industries. Let’s try to find out which specific SEO tacticsaaa
Content creation takes a lot of time and effort – how come so much content remains under-promoted? Content distribution is all about giving your content what it deserves, i.e. a chance to get seen by a wider audience. What isaaa
Getting reviewed is key to local SEO. Customer reviews impact local rankings, and help make buying decisions. But how much control are business allowed to have over their reviews? Let’s discuss! ***Add #VCBuzz chats to your calendar here. ***Please signaaa
Community building has long become an integral part of an effective digital marketing strategy. Brands have been investing in community building for years now, so it is not a new tactic. But has it changed and how? Let’s talk aboutaaa
Keeping your social media channels active is an on-going challenge. You can make a resolution to get better organized but it usually slows down sooner or later. Is there a way to improve your social media posting frequency and effectiveness?aaa
Today everyone can become a writer. It takes a lot of time learning, practicing and improving your skill but it is doable. But how can content marketers benefit from fiction? What can they learn from fiction authors and how canaaa
