Twitter is one of the most unique social media platforms out there: It’s open, real-time and unstoppable. It’s the best way to monitor news and connect to the influencers. But does it work for lead generation and nurturing? Yes! Andaaa
The Internet gave everyone a voice. If you have something to say, you can now be heard. But not just that. These days everyone can become a published author without depending on an expensive and demanding publisher. How to becomeaaa
Facebook remains one of the major marketing platforms out there enabling small businesses to reach their customers and build loyalty But how to use Facebook in 2020 and beyond? Let’s discuss Note: In response to API limitations, Viral Content Beeaaa
The Internet has empowered lots of people giving them opportunities to build personal brands and careers from home or while traveling. It also made it too easy to work all the time without ever making a break. But how toaaa
No matter how much digital marketers focus on creating “great” content, it won’t rank unless it has backlinks. This simple truth has been haunting us for years now that most link building methods are in the grey area. How toaaa
Do you wonder what vendors think about your Website Redesign RFP? Chances are, it’s not good. Let’s take this time to discuss what makes a good project narrative, why specs are crucial, how to determine realistic goals and timelines, andaaa
Google’s organic traffic is declining throughout all niches. Partly due to richer search engine result pages and more search elements cluttering them, partly due to Google’s willingness to give immediate answers to more and more queries and keep them, searchers,aaa
Facebook advertising is the most effective social media promotion platform in multiple verticals. It is extremely flexible and affordable. More importantly, with Facebook limiting brands’ organic visibility, Facebook ads may be the only way to build a successful marketing channelaaa
Facebook has been limiting brands’ organic visibility for a few years now. Brands’ updates don’t reach the page audience unless you invest in ads, even after the brand had invested in getting those followers before that. One feature where brandsaaa
Google has said this for years: You need to create high-quality content in order to rank high in search results. But what does it actually mean? What constitutes high-quality content? Behind great content there’s usually a solid content strategy. Soaaa
Twitter is one of the most unique social media platforms out there: It’s open, real-time and unstoppable. It’s the best way to monitor news and connect to the influencers. But does it work for lead generation and nurturing? Yes! Andaaa
Social media influence has never been easy to measure. How do you tell if a social media account has a solid following? Yet, measuring it has always been a necessary evil: How else do you tell if an influencer isaaa
B2B marketing is different on many levels. Mainly, there are many more decision makers involved in the conversion funnel. This makes targeting very hard: You need to keep a lot of personas in mind. How is social media marketing inaaa
In most cases, organic growth for a digital business is either not enough or not yet working. Increasing your reach by investing in paid traffic (via ads) is almost always a good idea. How to smartly invest in a PPCaaa
