How to Use Twitter to Build Relationships with Sarah Clay @CurlyClay #vcbuzz

While Twitter is one of the fastest social media networks out there, it is still a great relationship building tool.

In fact, due to its openness, Titter might be the best to meet people.

The key here is to know what to do!

Let’s discuss!

***Add #VCBuzz chats to your calendar here.

***Please sign in here to follow the chat -> twchat.com/hashtag/vcbuzz

About Sarah Clay @CurlyClay

Using years of experience in Law, Film production and marketing Sarah Clay @CurlyClay helps businesses make the most of social media networking opportunities.

Sarah has just launched her first online course ‘Learn To Love LinkedIn‘. Check it out!

Questions we discussed

Q1 How did you become a digital marketer? Please share your career story!

After running the marketing dept and social media for an estate agent and the PR and social media dept for a film co. I realised social media was for me! I spent a year training and launched Sarah Clay Social the next day! I had my first client 2 weeks later!

This is how people find their next business idea. They leverage experiences they have and spot an opportunity — then they go for it. Success follows. #vcbuzz https://t.co/8BN7GmyQ4x
— Anita Campbell (@anitacampbell) December 15, 2020

It was after years of working in house in marketing and PR for me! I had a light bulb moment when I realised social media was the future!

A1. I didn't set out to become a digital marketer, but could see it was an important part of being a writer in today's world. Luckily, a big part of that involves content writing, so I'm able to utilize one of my strengths. #vcbuzz
— Dana Lemaster (@DanaLemaster) December 15, 2020

I think a lot of us did! It's daunting to jump in-there are so many moving parts and no one wants to look foolish in a public forum. But, once you get past that and start to see the benefits, it's all worth the effort. #vcbuzz
— Dana Lemaster (@DanaLemaster) December 15, 2020

I don’t think you were alone! Some people are still resisting it! I think it’s largely due to lack of understanding.

Q2 How to find people to follow and how to get followed back?

The best way to find people is to join conversations and twitter chats!

Using hashtags is a great way of finding relevant folk on twitter!

Yes! Hashtags help you find people who share interests. And they're useful on other social platforms, too. Instagram. Pinterest. Etc. #vcbuzz https://t.co/oJqFz1gtEv
— Anita Campbell (@anitacampbell) December 15, 2020

Give people a reason to follow you! Add value in some way. You can share your knowledge or entertain folk – then they’ll want to follow you!

A2. You can start with a Twitter chat. My Twitter became significantly more interesting since I discovered this secret world. The best social media users join Twitter chats.
I'm still figuring out how to get followed. #VCBuzz
— Teodora Ema Pirciu (@emapirciu) December 15, 2020

A2b The other fast way to find the best people to follow is to look for lists your peers may have up on Twitter.

For example, I have lists for SEO and PPC and many other niches. Here's where to find someone's lists on their profile (see image). #vcbuzz pic.twitter.com/fz0qlJ7csm
— Gail Gardner (@GrowMap) December 15, 2020

Provide actionable information. Join different twitter chat and help people as much as you can. There is no shortcuts however find out influencers in your niche and communicate. That helps! #vcbuzz
— Hiren vaghela (@hirendream) December 15, 2020

A2: Find an article you like online or a valuable resource? Look up the author or creator on Twitter! It's amazing how many people you can connect with and where those connections may lead. #vcbuzz https://t.co/7wT8R9vJxT
— Jaime Shine ?️ (@jaimeshine) December 15, 2020

#vcbuzz A2. The best way to find people to follow is to engage. Take part in conversations via hashtags and chats, listen, and don't make it all about you and your projects. #vcbuzz
— Dana Lemaster (@DanaLemaster) December 15, 2020

Yes. #VCbuzz is the best chat to introduce new users as it is very friendly and doesn't move so fast that they feel overwhelmed. Plus, the regulars share a lot of great information every week. https://t.co/JAWRlzyjON
— Gail Gardner (@GrowMap) December 15, 2020

Q3 How to get people to find you on Twitter?

To get folk to find you on twitter you need to be consistently ON twitter! The more you engage with others, the more visible you will be.

Having a profile photo which clearly identifies you is really important too. It helps folk trust you as they feel they know you better if they know what you look like.

me too! #vcbuzz
— Anita Campbell (@anitacampbell) December 15, 2020

Solid branding is helpful too in order to make you more recognisable. Make sure you are consistent in your branding as well as in your attendance!

A3: Put thought into creating your bio. What do you want people to know about you when you first meet? Utilize keywords and hashtags, but write it for people to read, not just a list of hashtags. #vcbuzz https://t.co/dEnGMjHavL
— Jaime Shine ?️ (@jaimeshine) December 15, 2020

I love that there are so many places that we can all meet up even though we live the other side of the world from each other!

A follow on tip: Don't forget to build on other people's tips. Someone is always sure to say something insightful in a chat, and you might have something to add to it. #vcbuzz https://t.co/cTzX6GSeNq
— Anita Campbell (@anitacampbell) December 15, 2020

A3. How to get people to find you on Twitter?

Going beyond keywords and hashtags:

? Post content that others what to read
? Stay active
? Be positive
? Promote your main content#vcbuzz https://t.co/Po0xLZ7hjf
— Jeannie Hill (@essentialskill) December 15, 2020

Q4 How to use Twitter to build real connections, not just contacts?

DM’s are a great way to progress relationships first made on twitter.

A4: Have conversations with people! Don't be a ghost after you connect or immediately send spammy DMs. Take time to develop relationships, and arrange tweetups with people in your area. #vcbuzz https://t.co/jyg2cCwAcE
— Jaime Shine ?️ (@jaimeshine) December 15, 2020

A4. Listen to understand, not to reply. Simple as that. #VCBuzz
— Teodora Ema Pirciu (@emapirciu) December 15, 2020

A4) Talk to people on the platform like a human would. #vcbuzz
— Jon-Mikel Bailey (@JonMikelBailey) December 15, 2020

What I love about twitter is that it’s so easy to engage with folk wherever you are!

Yes. That's the major advantage of Twitter: no gatekeepers. Where else can you interact directly with CEOs, journalists, influencers, bloggers, celebs without having to get past some kind of permission first? #vcbuzz https://t.co/6yzt48dFlJ
— Gail Gardner (@GrowMap) December 15, 2020

A4) I think engagement and helping people in general are good ways to build connections and strengthen your network in a more practical way. #vcbuzz
— Itamar Blauer (@ItamarBlauer) December 15, 2020

Q5 What are your favorite Twitter marketing tools?

I have two tools I mainly use – @tweetdeck is great for twitter chats and for being able to see what’s what. My fave tool is @agorapulse which is fantastic for scheduling and ‘listening’ as well!

A5 I love using Tweetdeck for monitoring all kinds of twitter lists! No idea how to use Twitter lists without Tweetdeck! #vcbuzz
— Jessy Troy (@jessytroy) December 15, 2020

When my family watch me on tweetdeck their eyes start to boggle as the columns move so fast!

A5. #SocialMediaManagement tools:

Agreed – I will trust the list @seosmarty puts out.

Initial suggestions:
Awario. Agorapulse. Quuu Promote. https://t.co/6K4bdHXJ9f. TweetDeck. Social Snap. Click to Tweet. @semrush #vcbuzz
— Jeannie Hill (@essentialskill) December 15, 2020

A5 Tools are a good way to find more discussions to join and more people to follow! I love using Tweetdeck for that! #vcbuzz
— Anna Fox (@manifestcon) December 15, 2020

That's the one I was looking for: https://t.co/o1aZy71jRR I used to use it, but couldn't remember or find their Twitter username today. #vcbuzz

I was using it daily until they made a major change and I didn't have time for the learning curve. https://t.co/6n2FzH2XLt
— Gail Gardner (@GrowMap) December 15, 2020

A5. I'm using TwitterDeck right now. It's a game-changer. I don't know about other tools, but I'm all ears. #VCBuzz
— Teodora Ema Pirciu (@emapirciu) December 15, 2020

A5 Surprisingly, I don't have too many tools for Twitter. @Tweetdeck @Agorapulse @Twiangulate @@mytweetalert #vcbuzz
— Ann Smarty (@seosmarty) December 15, 2020

A5: I use TweetDeck (management/scheduling/viewing) + @sparktoro (research into influential people/topics). Can't recommend @SparkToro enough if you're looking to identify centers of influence on Twitter/YouTube. #vcbuzz
— Sam (@DigitalSamIAm) December 15, 2020